Thursday, May 11, 2017

Someday They'll Make It to the Salty Show

Stopped at the liquor store after the grocery store this morning to pick up wine for dinner. Also was looking for a single bag of potato chips to have with my liverwurst sandwich at lunch.

The assortment of snack foods by the sales counter next to the lottery machine wasn't promising. The chips were from Uncle Ray's, a brand I had never heard of. Off brand junk food is a risky proposition.

But then I saw the logo of a ballplayer on the right hand top of the bag and the proud endorsement that was its caption. Uncle Ray's is the OFFICIAL potato chip of Minor League Baseball.

Now I had to buy them.  Any company so daft as to use the words "minor league" in its marketing must spend all its capital on product development. Actually of course I bought them for the grins, sure Uncle Ray's were going to be terrible. They weren't. Oh, an Uncle Ray's chip still has some holes in its game, such as inadequate crispiness, but they didn't taste so bad at all, at least not with liverwurst and a beer.

So my scouting report on Uncle Ray's is: Rough but shows promise. Needs further work at this level, but in a few seasons, it could be the official potato chip of the San Diego Padres.

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